Box Office Results - Sausage Party, Pete's Dragon, Florence Foster Jenkins
Well, all misses this weekend, and what makes it heartbreaking is that if I had guessed a few million closer in the direction of each film's final tally (save for the unexpected Sausage Party performance) I could have got two of them . I guess this just wasn't my week.
This week's winner was none other than 'Sausage Party', I knew this would be a bit of a hit, but I never thought it would reach $34 million. I pegged it at around $22 million, a big miss. I'm really glad this film performed as well as it did though. I haven't seen it yet (though I plan to soon), but we need more of these oddball R-rated hits that push the creative boundary, think Deadpool. From the trailers and clips I've seen this film looks pretty funny, and it was made on a shoe-string budget of $19 million. To give you an idea of how cheap that is, Secret Life of Pets cost $75 million, and that was considered conservative. The typical animated fare usually costs upwards of $150 million.
Being a raunchy R-rated animated comedy, I see this holding up well with audiences, but it might not make it to the century mark. My guess would be $90 million, but I won't be shocked if it does grow some legs and pushes its way past $100 million. I just feel the drops for this one being a little steeper than the standard comedy.
Pete's Dragon was a bit of a disappointment this weekend, only mustering $21 million. I guessed higher with $28 million. Fortunately, the film only cost Disney $65 million in production costs, which is very conservative when compared to all of Disney's other reboots and live action versions of their classics, they all cost over $150 million, save for Cinderella, which was also on the cheaper side. The film is apparently pretty good, so here's hoping it holds up. I would imagine Disney would be satisfied with an $85 million total in the states, so long as it rakes it in overseas. The worst scenario is that is performs similar to The BFG, which unfortunately was Disney's biggest blemish this year, right next to Alice Through The Looking Glass.
Finally, Florence Foster Jenkins was my closest guess; it snagged $6.5 million this weekend. I thought it would make around $5 million, close but not close enough. Being more of a critical-darling, and a bit of an indie-pic, this should play well and maybe make around $25 million once it's done. These types of films are a bit hard to predict, so don't hold me to it.
Elsewhere on the chart, Suicide Squad held at number 1, but not without taking a precipitous 67% drop, bringing in about $44 million down from its massive $133 million opening weekend. It's holding slightly better than Batman V. Superman, next weekend will paint an even better picture of it's trajectory in relation to BvS. Either way you slice it though, I see this as a big success, I don't think anyone ever thought a Suicide Squad film would even crack $200 million, and look, it's already at $220 million. I see it taking a smaller drop next weekend, but not small enough to break its fall; think a 52% drop. I see the film wrapping up its stateside run at around $280 million. Nothing to sneeze at.
Jason Bourne thankfully stabilized this weekend, dropping only 38% and raking in just under $14 million. Bourne's at $127 million, with eyes on a total possibly above $150 million. Bad Moms is holding up incredibly well, only dropping 18% and bringing in another $11 million. The films currently at $71 million and at this rate it might actually make it past $100 million. Like all of Illumination Entertainment's films, Secret Life of Pets is continuing to hold up splendidly, it brought in $9 million for a total of $336 million in the US so far. Star Trek is finally showing some legs, though it might be too late. Trek dropped 31% to just under $7 million and now sits at about $140 million.
Catch me on Wednesday when I hopefully succeed at predicting the weekend totals of Ben Hur, Kubo and the Two Strings and War Dogs.
source: Box Office Mojo